Brand & Web — Merk en web
A one-person studio in Amsterdam
that draws the brand, then builds
the website it lives on.
Vol.
2023 — 2026
Studio, NDSM-werf, Amsterdam-Noord
Works(10)View all →
- 001Ostrom RoastersUtrechtIdentity · Web — Coffee roastery2026
- 002Lijn EyewearAmsterdamWeb · E-commerce — Independent optician2026
- 003Klei CeramicsAntwerpIdentity — Ceramic studio2026
- 004Vaart Tea HouseAmsterdamIdentity · Wayfinding — Tea room on the canal2025
- 005Smid MetalworksRotterdamIdentity · Web — Metal workshop2025
- 006Plank FurnitureCopenhagenWeb — Solid wood furniture2025
- 007Lumen HallBerlinWeb · Motion — Lighting showroom2024
- 008Kas BotanicalsHaarlemIdentity · Packaging — Plant shop2024
- 009Kleine Uil PressGhentIdentity · Editorial — Picture book publisher2024
- 010Zondag RecordsAmsterdamIdentity · Web — Independent label2023
Fieldwork
Services(04)
From the sound of the name to the mark, the colours and the type. Everything a brand shows on first contact, designed as one set.
- — Naming support
- — Logo & wordmark
- — Colour · Type system
- — Stationery
Term
6–8 weeks
The person who designs it also builds it. Structure, motion, launch and the editing tools you keep afterwards, in one pair of hands.
- — Structure & wireframe
- — Interaction · Motion
- — Next.js build
- — CMS · Admin
Term
4–10 weeks
Posters, leaflets, lookbooks, menus. The rules a brand follows once it lands on paper, and someone to stand next to the press.
- — Poster · Leaflet
- — Lookbook
- — Menu · Signage
- — Print supervision
Term
2–4 weeks
So the next person can carry on in the same grain. How to use it, and how not to, written down in one book.
- — Usage rules
- — Templates
- — Asset library
- — Handover session
Term
2–3 weeks
“We never had to look for a separate web agency after the identity was done. The spacing on our coffee bags is the same spacing on the website. That is what it means when one person sees it through.”
One Hand,
Two Media
- Studio
- Veldwerk
- Designer
- Femke Aalders
- Base
- NDSM-werf, Amsterdam-Noord
- Since
- 2019 — Independent
- Languages
- English · Nederlands · Deutsch
Start
Here
A new brand, or a new screen for an old one. Tell me in a few lines what you have and what you are after. I reply within two working days.
studio@veldwerk.nl
