Branding

Klei Ceramics

Client: Klei Ceramics, Antwerp
Year: 2026
Role: Identity design
Scope: Wordmark · Glaze labelling · Studio signage

An identity for a studio where every piece is a little different, on purpose.

Klei is a shared ceramics studio in Antwerp-Noord with eight wheels and two kilns. Pieces are signed, not branded, so the identity needed to live around the work rather than on it.

The wordmark is cut from the same rounded grotesque used on the glaze labels. Colour comes only from the glazes themselves, photographed on the studio's grey shelves.